Introducing the new IFRA website

IFRA is excited to launch its completely redesigned website, created with clarity, simplicity, and deeper insight at its heart. This refreshed digital presence allows visitors to easily explore fragrance, understand how it’s made, discover its applications around the world, and learn about the fragrance industry’s commitments on sustainability, innovation, and safe use.

The new website delivers information with greater clarity, using clear navigation that ensures all visitors—whether fragrance professionals, policymakers, media representatives, or simply curious fragrance lovers—can effortlessly find the information they need. It includes dedicated sections about fragrance, IFRA’s structure and standards, industry sustainability initiatives, and scientific and regulatory insights.

The new website also significantly enhances access to the IFRA Standards and critical technical documentation. Experts, industry stakeholders, and regulatory professionals can now find detailed, easily accessible information on safe fragrance use, regulatory frameworks, and industry guidelines, empowering them to work more efficiently and effectively.

Charles de Lusignan, Director of Communications at IFRA said, “This new website reflects IFRA’s commitment to openness and clarity. It offers an intuitive experience, empowering everyone who visits with straightforward, factually reliable information on fragrance. We’re excited to share our passion and expertise through a digital space that’s welcoming, informative, and engaging.”

The redesigned site makes IFRA’s role, activities, and initiatives more transparent than ever, highlighting the fragrance industry’s global presence, scientific rigor, and responsible practices.

Visit the new IFRA website at ifrafragrance.org and experience the fragrance industry like never before.