Alexander Mohr appointed President of the International…

“I am honored to take on the role of President of IFRA and continue the organization’s commitment to safe and sustainable fragrance” said Dr Mohr. “I am grateful to Martina for her dedication and contribution to the industry, and I look forward to building on her work”.

Dr Mohr brings extensive experience in association leadership and regulatory affairs, having served as Executive Director of the European Flavour Industry Association (EFFA) from 2016 to 2024. His previous roles include Secretary General of the Association of European Producers of Steel Packaging and leading public affairs for the European container glass industry.

Martina Bianchini expressed her confidence in Dr Mohr’s leadership, saying “Alexander’s deep understanding of the trade association landscape and his pan-sectoral expertise make him the ideal person to guide IFRA forward. I am thrilled to see him take on this position and am confident he will continue the drive towards IFRA’s vision”.

Dr Mohr’s career has also encompassed roles as a political consultant, lecturer, and published author on policy and regulatory issues, equipping him with a strong foundation to lead IFRA’s global initiatives. Ms Bianchini will, during a transition period until the end of the year, continue to support Dr Mohr in his duties as President.

Notes for editors

Contact:

Charles de Lusignan
Global Communications Director
The International Fragrance Association (IFRA)

M: + 32 484 78 11 76 | cdelusignan@ifrafragrance.org | www.ifrafragrance.org
IFRA Headquarters: Rue de la Croix d’Or 3, 1204 Geneva, Switzerland
IFRA Operations: Avenue des Arts 6, 1210 Brussels, Belgium

About the International Fragrance Association (IFRA)

The International Fragrance Association, founded in 1973, represents the interests of the fragrance industry worldwide. IFRA comprises seven multinational Regular Members, 22 national associations in 24 countries spread over four global regions representing hundreds of small and medium-sized fragrance ingredient manufacturers, as well as supporting members. Its mission is to promote the safe and sustainable use of fragrance.

Fragrances are a key platform technology used by consumer goods companies – for fine fragrances, personal care and cosmetics products, household care and more.

IFRA’s flagship safe use program, the IFRA Standards, applies safety management measures based on scientific assessment and the evaluations of an independent Expert Panel. The program is at the heart of the IFRA Code of Practice, which applies to all IFRA members globally, including members of IFRA’s national associations. The Code also requires members to abide by local, national and international regulation, and to apply good manufacturing practices.

Published 18/11/2024 • Updated on 30/06/2025

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